Woman in a white dress. Keds Champion sneakers in white. Rolls of organic cotton.

OUR ICON, now with a lighter footprint

Just in: Keds Champion sneaker
featuring organic cotton.

Shop the new collection
Keds Champion sneakers in white, red, tan, and black. An organic cotton plant.

a few reasons to
LOVE ORGANIC
COTTON

BETTER FOR THE EARTH

Organic cotton is produced with less environmental impact.

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Keds Champion sneakers in black. An organic cotton field.

BETTER FOR OUR PEOPLE

By using organic cotton our farmers and factory workers avoid coming into contact with chemical residues.

BETTER FOR YOU

Organic cotton is better for the environment and better for you.

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Sarah Pajii Yoo.

EXPERT approval

Why Sarah Paiji Yoo, sustainability advocate and founder of eco-friendly brand Blueland, loves our new collection featuring organic cotton:

“I love that these have organic cotton. I always opt for organic cotton over conventional when I can. It is massively better
for the planet
and safer
for your family.”