the keds hand-book for women
Since creating the first sneaker for women back in 1916, Keds has been about helping women expand the possibility of what they can do and who they can be.
Women have come a long way since then, but there are still rules—written and unwritten—on the “right” way to be a woman.
We’re helping women break these rules by reinforcing the idea that every woman should feel comfortable asserting her true self, whatever that means.
That’s where our Hand-Book for Women comes in.
Our first issue revolves around the theme of power (it seems fitting as we boldly step into a new decade). I hope these stories inspire you as much as they’ve inspired me, and that you can see a little bit of yourself or a loved one reflected in these narratives.
Power is leading by example
One of our favorite collaborators, Joy Cho, on finding the power to pursue professional passions while juggling the roles of wife and mother.
Power is owning my colors
A Q&A with Justina Blakeney, founder of Jungalow and our collab partner, on finding power in the refusal to be washed out and how she keeps it real.
MADE FOR WOMEN
whatever that means
Power is building community
Pamy Rangel was constantly fighting against the strict mold her society was trying to force her into. We talked with her about building her own community and the decision to start her own Magazine.
Power is having a female perspective
Holly Curtis, Keds Vice President of product, on the power of pushing forward the legacy of a made-for-women footwear brand.
Power is being a fearless self-advocate
Morgan Louise, NYC fashion model, on her journey toward finding confidence and how she nailed her dream job through self-advocacy.
Power is owning your struggles
An original piece by The Bee & The Fox founder and our stellar collab partner, Ashley Hooper, on the power of rediscovering oneself after a messy breakup.
Power is overcoming fears
Marilaura Lopez, founder of Silencio AC, on how she found the power to bring music to fellow hard-of-hearing people in Mexico.
Power is knowing your worth
Tips on empowering yourself financially, from certified financial planner, Jenna Rogers.
Power is being unapologetically me
Rebekah Bruesehoff, 13-year-old transgender activist, shares her powerful story of living her truth and finding confidence in being herself.
Power is creativity
Freelance illustrator and fan artist, Maria Rola, on her relationship with power through creation.
Power is the freedom to choose
Minnie Luong, founder of Chi Kitchen Kimchi,on embracing the freedom to do what she loves most.
Power is writing my own narrative
An original piece by storyteller and mother Jessica Latshaw on overcoming grief through writing and finding the power to persevere.
Power is being both and neither
An exclusive Q&A with Alya Mooro, British-Egyptian journalist and author of The Greater Freedom, about combatting stereotypes and finding power in being undefinable.
Power is collaboration
A chat with the fierce women of Influencing in Color - Nikki, Shay, Meghan, and Brandy - on how they've found power through pursuing shared goals.
Power is unassuming
Lola Mosanya, go-getter and journalist, on how she pulled off the ultimate act of independence.
Power is saying “yes”
Katie Kelleher, crane operator, gives an inside look at her journey from consultancy to construction and how her courage to say “yes” gave her more power than she imagined.
Power is love
Nina Westbrook, marriage and family therapist, talks about forgetting perfection, embracing the chaos, and the power of unconditional love.
Power is mentorship
Deborah Metts, boss and friend, demonstrates the power of using your position to lift others up.
Power is taking control of your life
Rashida Zagon, self-made photographer, talks about how she the found the power to transform her hobby into a full-blown career.
Power is representation
Alana Mayo, head of production and development at production company Outlier Society, speaks about the importance of using your own power to lift others up.
Power is within us
An exclusive Q&A with Meena Harris, founder of the Phenomenal Woman Action Campaign, about activism, motherhood, and paying it forward.
Power is my unwavering truth
Aija Mayrock, poet and writer, performs an original power poem about finding truth and strength in her journey to womanhood through writing and poetry.